Alan Morris
SVP - Strategy and Business DevelopmentVGMAlan Morris serves as the Senior Vice President of Strategy at VGM, where he leads strategic initiatives that drive growth, innovation, and value creation across the organization’s member and vendor ecosystem. With nearly two decades of experience in the healthcare industry, Alan brings deep expertise in market analysis, strategic planning, and business development.
Alan’s career spans both service provider and healthcare provider environments, with a strong emphasis on data-driven decision-making and operational excellence. He has a proven track record of identifying emerging trends and translating them into actionable strategies that enhance organizational performance. His insights have helped VGM members and partners navigate complex market dynamics and implement effective, forward-looking business strategies.
Alan’s tenure at VGM includes two impactful periods—first from 2007 to 2014, and again since 2022—during which he has been a prominent voice in the industry. He is a sought-after speaker, having delivered keynotes, seminars, and webinars on healthcare trends, particularly those affecting Durable Medical Equipment (DME) providers.
Prior to rejoining VGM, Alan led the analytics function at a Midwestern health system. In that role, he oversaw a multidisciplinary team of consultative analysts focused on strategic planning, financial modeling, clinical operations, and value-based contracting.
Alan’s blend of strategic acumen, analytical rigor, and industry experience positions him as a trusted advisor and thought leader in the evolving healthcare landscape.
State of the Industry and How It’s Shaping the Future for DMEs
The DME industry is at an inflection point. Demand has never been stronger, fueled by an aging population, rising rates of chronic disease, and the co
…The DME industry is at an inflection point. Demand has never been stronger, fueled by an aging population, rising rates of chronic disease, and the continued migration of healthcare services into the home. At the same time, providers face mounting pr
…The DME industry is at an inflection point. Demand has never been stronger, fueled by an aging population, rising rates of chronic disease, and the continued migration of healthcare services into the home. At the same time, providers face mounting pressure from changing payer models, reimbursement challenges, regulatory complexity, workforce constraints, and growing expectations for efficiency, outcomes, and patient experience. These converging f
…The DME industry is at an inflection point. Demand has never been stronger, fueled by an aging population, rising rates of chronic disease, and the continued migration of healthcare services into the home. At the same time, providers face mounting pressure from changing payer models, reimbursement challenges, regulatory complexity, workforce constraints, and growing expectations for efficiency, outcomes, and patient experience. These converging forces are reshaping the competitive landscape and redefining what it takes to succeed in today's market.
This session delivers a comprehensive overview of the trends transforming the DME industry and the strategic implications for providers of all sizes. Attendees will gain insight into evolving payer dynamics, the growing influence of Medicare Advantage and network management organizations, ongoing consolidation across the healthcare landscape, and the increasing role of technology and data in driving operational performance. The presentation will explore both the opportunities and challenges ahead while highlighting how leading organizations are adapting their business models to remain competitive.
Whether your focus is growth, profitability, operational excellence, or long-term sustainability, this session will provide a practical and forward-looking perspective on the forces shaping the future of DME. Attendees will leave with a deeper understanding of where the industry is headed, the capabilities needed to thrive in a rapidly evolving environment, and the strategies successful providers are using to position themselves for the next decade of change and opportunity.
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