
Darrell Rawlings
Chief Executive Officer & Board MemberActivStyleDarrell Rawlings is a healthcare executive and board member with more than three decades of leadership experience spanning home healthcare, medical supply distribution, pharmaceuticals, private label products, and healthcare operations. He currently serves as Chief Executive Officer and Board Member of ActivStyle, where he led the company's separation into a standalone organization and successfully guided its sale to Sumitomo Corporation of America. He previously served as SVP and COO of the Home Medical Supplies Division at AdaptHealth, overseeing a large national business serving thousands of patients across the United States.
Darrell brings a unique end-to-end perspective on improving patient access, advancing home-based care, and driving innovation across the healthcare ecosystem.
Understanding Your Cost to Serve Workshop
Presented by: Valere Health
Do you know what it really costs your business to serve a patient — not on average, but across every line of your P&L?
…Presented by: Valere Health
Do you know what it really costs your business to serve a patient — not on average, but across every line of your P&L? Most HME operators don’t, and that blind spot quietly decides which business is worth taking and wh
…Presented by: Valere Health
Do you know what it really costs your business to serve a patient — not on average, but across every line of your P&L? Most HME operators don’t, and that blind spot quietly decides which business is worth taking and which erodes your margin. In this hands-on, three-hour workshop, three industry leaders walk you through building your true cost to serve, then put you to work doing it with your own numbers. You’ll lea
…Presented by: Valere Health
Do you know what it really costs your business to serve a patient — not on average, but across every line of your P&L? Most HME operators don’t, and that blind spot quietly decides which business is worth taking and which erodes your margin. In this hands-on, three-hour workshop, three industry leaders walk you through building your true cost to serve, then put you to work doing it with your own numbers. You’ll leave knowing where your margin actually lives, where technology can protect it, and how that single number shapes everything from payer negotiations to the value of your business. Bring your numbers. Leave with answers.
By the end of this session, you’ll be able to:
- Build a true, fully-loaded cost-to-serve picture for your business using a simple working model.
- Pinpoint where margin is won or lost across revenue, cost of goods, operations, and overhead.
- Turn the number into action — pricing, payer, and contract decisions, and readiness to grow or sell.
