Back to Speakers
Seth Weinstein

Seth Weinstein

VP, FinanceMedical Services Company

Seth Weinstein, CPA is the Vice President of Finance at Medical Service Company (MSC), a third-generation family-owned healthcare company founded in Cleveland, Ohio, in 1950. With nearly 15 years of healthcare experience, Seth oversees the company's revenue cycle and finance operations, leading a team of approximately 300 employees. 

In his role, Seth is responsible for managing and transforming all aspects of the revenue cycle, from patient intake and documentation review to billing and cash posting. He also leads the company's financial planning and analysis, budgeting, and reporting, ensuring the organization's financial health and compliance.

Prior to joining MSC, Seth spent four and a half years in public accounting providing auditing, accounting, and consulting services to a wide range of clients in the private sector, including healthcare, hospitality, real estate, and others. 

Seth holds a bachelor's degree in accounting from Miami University of Ohio and a master's degree in accounting from the Ohio State University.

CTL + ALT + ReIMAGINE: Lessons from one DME’s AI Revenue Cycle Transformation

Every healthcare organization is being told that AI will transform the way it operates. The reality is that technology alone rarely creates meaningfu

Every healthcare organization is being told that AI will transform the way it operates. The reality is that technology alone rarely creates meaningful change. Success depends on leadership, communication, culture, and the willingness to rethink long

Every healthcare organization is being told that AI will transform the way it operates. The reality is that technology alone rarely creates meaningful change. Success depends on leadership, communication, culture, and the willingness to rethink long-standing processes.

In this session, attendees will hear directly from a provider that has spent the past year+ leading an AI-enabled transformation of its revenue cycle.  Rather than focusing on sof

Every healthcare organization is being told that AI will transform the way it operates. The reality is that technology alone rarely creates meaningful change. Success depends on leadership, communication, culture, and the willingness to rethink long-standing processes.

In this session, attendees will hear directly from a provider that has spent the past year+ leading an AI-enabled transformation of its revenue cycle.  Rather than focusing on software features or implementation checklists, this presentation explores the leadership decisions, communication strategies, and organizational changes required to successfully integrate AI into daily operations. The session will share lessons learned from building employee trust, creating alignment around change, and helping teams view AI as a tool that enhances their work rather than threatens it.

Attendees will also gain practical insights into identifying high-value AI opportunities, evaluating potential solutions, establishing meaningful success metrics, and understanding the operational drivers that influence outcomes. Through real-world examples, participants will learn how to move beyond simply automating existing processes and instead use AI as a catalyst for broader organizational transformation.

Whether your organization is just beginning its AI journey or is already implementing new technologies, this session will provide actionable strategies for leading change, building an AI-enabled culture, and translating innovation into measurable business results.

Show MoreClick the title to see all detailsShow More
Single (60 minutes)Session TypeLeadership Strategy and Emerging OpportunitiesSession Track
Seth Weinstein
Seth WeinsteinVP, Finance, Medical Services Company
Allow Registration:No
Capacity Unlimited:No
Do you feel as though there is a topic missing?:No
Please include three learning objectives::1. How to lead organizational change during AI transformation.; 2. Identify and prioritize AI opportunities that deliver measurable value.; 3. Build alignment and adoption through effective communication.
Would you be willing to speak on a panel?:Yes

Resupply AI: What Happened After Go-Live?

AI promises to transform resupply operations, but what actually happens when the technology meets the real world? Join a panel of providers who have i

AI promises to transform resupply operations, but what actually happens when the technology meets the real world? Join a panel of providers who have implemented AI-driven solutions and are willing to share the unfiltered truth. Hear what worked, what

AI promises to transform resupply operations, but what actually happens when the technology meets the real world? Join a panel of providers who have implemented AI-driven solutions and are willing to share the unfiltered truth. Hear what worked, what didn’t, where expectations matched reality, and the lessons they wish they had known before getting started. From change management and adoption challenges to measurable operational improvements, thi

AI promises to transform resupply operations, but what actually happens when the technology meets the real world? Join a panel of providers who have implemented AI-driven solutions and are willing to share the unfiltered truth. Hear what worked, what didn’t, where expectations matched reality, and the lessons they wish they had known before getting started. From change management and adoption challenges to measurable operational improvements, this discussion will help you separate AI hype from practical application and better prepare your organization for success.

Show MoreClick the title to see all detailsShow More
Panel (3 or 4 speakers; 90 min)Session TypeLeadership Strategy and Emerging OpportunitiesSession Track
Seth Weinstein
Mike Lorenz
Zach Mastrovich
Sarah Gray
Seth Weinstein
Seth WeinsteinVP, Finance, Medical Services Company
Mike Lorenz
Mike LorenzVP, Resupply, Brightree
Zach Mastrovich
Zach MastrovichVP of Resupply and Process Improvement, Performance Home Medical
Sarah Gray
Sarah GrayDirector, Customer Success, Resupply, Brightree
Seth Weinstein
Seth WeinsteinVP, Finance, Medical Services Company
Mike Lorenz
Mike LorenzVP, Resupply, Brightree
Zach Mastrovich
Zach MastrovichVP of Resupply and Process Improvement, Performance Home Medical
Sarah Gray
Sarah GrayDirector, Customer Success, Resupply, Brightree
Allow Registration:No
Capacity Unlimited:No
Do you feel as though there is a topic missing?:No
Please include three learning objectives::Identify the benefits and limitations of AI in resupply operations through real-world provider experiences. Recognize implementation challenges & strategies for achieving success after go-live. Understand change management approaches that drive AI adoptio
Would you be willing to speak on a panel?:Yes