Enthusiasm Reigns at Medtrade

October 14, 2013
ORLANDO, FL – During my first Medtrade as president and CEO of the American Association for Homecare (AAHomecare), I heard from exhibitors and speakers that the people who came to their booths or educational sessions were fully engaged. They we

Sperduti Tells Medtrade Attendees that Retail Selling Requires the Right Mindset

October 14, 2013
ORLANDO, FL – Mike Sperduti (pictured) urged Medtrade attendees last week to ditch the negative “upsell” term in favor of “upcare” in a one-hour presentation titled, Upcaring: The Key to Cash Sales. “I have gotten snickers when I talk abo

Medtrade Attendees Learn How to Work with Non-Medicare Payers

October 14, 2013
ORLANDO, FL – Who are the new DME payers, and how can you get paid by them? According to Mary Ellen Conway (pictured), president of the Capital Healthcare Group, Bethesda, MD there are ways to provide products to Medicare beneficiaries even if you

First-Time Medtrade Exhibitors See Opportunity

October 14, 2013
ORLANDO, FL – Of the 500-plus exhibitors at last week’s Medtrade, more than 85 were showing off their products and services for the first time. These exhibitors are willingly joining the fray at a challenging time, and they are determined to

Sleep-Related Trucking Legislation Shines Light on DME

October 14, 2013
WASHINGTON, DC – Bucking the trend toward legislative gridlock, new legislation to limit sleep apnea “guidance” recently passed the House and Senate, and is now headed to the President’s desk. The bill was approved in the House by a vote

HIPAA Electronic Authorization – Using PHI for Marketing

October 14, 2013
AMARILLO, TX – The Health Insurance Portability and Accountability Act (HIPAA) restricts a covered entity’s ability to use or disclose protected health information (PHI). HIPAA requires a covered entity to obtain a valid authorization from an