Exhibitor Resource Center

Exhibitors at Medtrade East receive four exhibitor badges per 100 square feet of booth space. Additional badges can be purchased for $30/badge. This badge will give access to the expo floor only. Exhibitors may add on access to educational conference sessions starting at $49 (fee depends on time of registration and increases as the show approaches). In registration, once a person has been added as booth staff, select the Edit Show Items button. There, you may add conference session access as well as the workshops that are open to exhibitors.

The information in your Medtrade Connect profile will be pulled for use in the printed show directory. You MUST log in to Medtrade Connect and complete your profile, including selecting your product categories and entering your company’s description. This information is currently viewable online by attendees so completing your profile earlier will give you more exposure by turning up in attendees’ searches. The deadline to have this information completed is August 31.

Free Expo Pass – Where to find it
Invite your customers to spend time with you in Atlanta by offering them a complimentary Medtrade Expo Pass. Email it out or include in mailings/deliveries. It’s simple and there’s no cost to you! Each Medtrade exhibitor has a unique code for free expo passes. Find the code by logging into exhibitor badge registration (when it is open) and scroll down to bottom of the home page where you will see an Invite Your Customers section.

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Pre-Show Marketing Tools
Medtrade has free pre-show marketing tools for you to use through a platform called Feathr. The tools that will be available to you are a custom landing page, a custom web ad, and a custom email template.

Landing Page: This is a page that can be branded with your logo, company description, and has your booth number along with a free expo pass offer. When posting on social media, link to this page to give your customers a place to go for more information. View example

Web Ad: Various size web ads with your booth number have been made for you. Post these ads on your website or include in the bottom of your emails. Link your landing page to it as well. View example

Email Template: Use this email template to use to invite your customers/prospects to join you at Medtrade. You can either upload a list via the “import list” button and send emails through Feathr, or you can export the email and send through your own platform. View example

How to access: Exhibitors who were contracted prior to July 20 received an email on July 22 with dashboard info. If you cannot locate this email or contracted after July 20 you may request your dashboard link here.

Direct Marketing Opportunities
Turnkey Postcard Program: Invite your customers and prospects to visit your booth at Medtrade! Promote your brand/products, invite buyers to schedule meetings, visit your booth, order show specials, and buy. There is an option available to mail to pre-registered attendees as well. Printing, postage and mailing included. Learn more at MedtradeDirect.com.

Email Direct Marketing: The Medtrade attendee list is available to current exhibitors only. Send your HTML file to our list through our email partner, Reach. Ask your account executive for more details.

From building product awareness to increasing sales, becoming an official show sponsor and/or advertiser will further enhance your presence among the hundreds of exhibitors at Medtrade. Gain additional exposure by purchasing one of the high-profile and high-value sponsorship packages to stand out among your competition.

Advertising and Sponsorship Opportunities

NEW PRODUCT PAVILION

The most visited spot at Medtrade is the New Product Pavilion, sponsored by HomeCare magazine. 99% of attendees at last year’s show walked through the pavilion, all trying to achieve their #1 goal at the show of finding new products. Attendees will vote on their favorite new product and three winners will be crowned. Products are viewable online before and after the show, the pavilion will receive pre-show promotion and press coverage, and the winning products will receive post-show press coverage. Just let your account executive know you’re interested and they’ll help get you signed up.

Download Medtrade logos: JPG, PNG

Image for use on social media

Please note: In your promotions of Medtrade East, please ensure that the show is referred to as “Medtrade”, not “MedTrade” or “Med Trade”, and that “Fall” is not used in the show name.

Put your trust in those companies who are here to help you have the best Medtrade experience possible, our official vendors. Medtrade guarantees the products and service you will receive from our official vendors.

ATTN: We have been notified of hotel reservation companies, directory companies, and list rental companies positioning themselves as Medtrade partners.

Our official hotel vendor for Medtrade is OnPeak.
Our official show directory is produced by us using A2Z. Your listing will be pulled from your Medtrade Connect (A2Z) profile.
Directory ads are placed through us.
Lead retrieval units are available through our registration partner, Experient.
Attendee email lists can only be rented from us. NO other company has a Medtrade attendee list.
Our direct mail list vendor is MedtradeDirect.com

Unauthorized Housing Companies Contacting Exhibitors & Attendees
Please be vigilant if approached by any company or service other than OnPeak, Medtrade’s Official Housing Provider, that implies or claims to be an official housing provider of Medtrade. We have been made aware of other housing companies or travel agencies that may be aggressively pursuing you, or your company, to book your guest rooms through their company at supposedly significant discounts. Medtrade has NO affiliation with these organizations and in no way endorses their services.

The priority points system is used as a basis for space assignment for Medtrade East and Medtrade West and is designed to reward support/advocacy of the Medtrade events.

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