Exhibitor Resource Center
Welcome to the Medtrade East 2022 Exhibitor Resource Center! This area of the website is for current exhibitors only, and is to be used to manage the exhibiting process and help you maximize your return on investment. We encourage you to check back often for updates and additional information.
If you are interested in exhibiting, learn more here.
EXHIBITOR SERVICE MANUAL
The manual includes:
- Critical dates and deadlines
- Booth furnishings
- Shipping information
- Labor and storage information
- Lead retrieval
- Rules and guidelines
The console includes:
- Maintain your online, directory, and app listing
- Purchase digital upgrades to your online listing
- View invoices and payment information
- Auto login link to booth staff badge registration
- Convenient links to housing and the Exhibitor Service Manual
- Management of New Product Pavilion entry
ADVERTISING & SPONSORSHIP OPPORTUNITIES
From building product awareness to increasing sales, becoming an official show sponsor and/or advertiser will further enhance your presence among the hundreds of exhibitors at Medtrade. Gain additional exposure by purchasing one of the high-profile and high-value sponsorship packages to stand out among your competition. There are options for every budget—review them here.
NEW PRODUCT PAVILION
The most visited spot at Medtrade is the New Product Pavilion, sponsored by HomeCare magazine. 99% of attendees at last year’s show walked through the pavilion, all trying to achieve their #1 goal at the show of finding new products. Attendees will vote on their favorite new product and three winners will be crowned and receive at/post-show press and social media coverage. Just let your account executive know you’re interested and they’ll help get you signed up.
Be sure to review the show hours as the format for the expo is different than in prior years.
Tuesday, October 25: 9:00 am – 5:00 pm
Wednesday, October 26: 9:00 am – 1:00 pm
PRINTED DIRECTORY LISTING
Please log in to your Exhibitor Console and complete your profile, including selecting your product categories and entering your company’s description. This information is currently viewable online by attendees and will also be used for the printed directory. The deadline to have this information completed is September 9.
Exhibitors at Medtrade East receive four exhibitor badges per 100 square feet of booth space. Additional badges can be purchased for $30/badge. This badge will give access to the expo floor only. Exhibitors may add on access to educational conference sessions starting at $49 (fee depends on time of registration and increases as the show approaches). In registration, once a person has been added as booth staff, select the Edit Show Items button to add conference session access as well as the workshops/events that are open to exhibitors. Access badge registration through your Exhibitor Console.
PRIORITY POINTS SYSTEM
The priority points system is used as a basis for space assignment for Medtrade events and is designed to reward support/advocacy of the Medtrade events.
Pre-Show Marketing Tools
Medtrade has free pre-show marketing tools for you to use through a platform called Feathr. The tools that will be available to you are a custom landing page, a custom web ad, and a custom email template.
Landing Page: This is a page that can be branded with your logo, company description, and has your booth number along with a free expo pass offer. When posting on social media, link to this page to give your customers a place to go for more information.
View landing page example
Web Ad: Various size web ads with your booth number have been made for you. Post these ads on your website or include in the bottom of your emails. Link your landing page to it as well.
Email Template: Use this email template to use to invite your customers/prospects to join you at Medtrade. You can either upload a list via the “import list” button and send emails through Feathr, or you can export the email and send through your own platform.
View template example
Direct Marketing Opportunities
Turnkey Postcard Program: Invite your customers and prospects to visit your booth at Medtrade! Promote your brand/products, invite buyers to schedule meetings, visit your booth, order show specials, and buy. There is an option available to mail to pre-registered attendees as well. Printing, postage and mailing included. Learn more at MedtradeDirect.com.
Email Direct Marketing: The Medtrade attendee list is available to current exhibitors only. Send your HTML file to our list through our email partner, Reach. Ask your account executive for more details.
Give Your Customers a Free Expo Pass
Invite your customers to spend time with you in Atlanta by offering them a complimentary Medtrade Expo Pass. Email it out or include in mailings/deliveries. It’s simple and there’s no cost to you! Each Medtrade exhibitor has a unique code for free expo passes. Find the code by logging into exhibitor badge registration and scroll down to bottom of the home page where you will see an Invite Your Customers section.
Official Medtrade Vendors
Put your trust in those companies who are here to help you have the best Medtrade experience possible, our official vendors. Medtrade guarantees the products and service you will receive from our official vendors.
- Our official hotel vendor for Medtrade is OnPeak.
- Our official show directory is produced by us using Personify/A2Z. Your listing will be pulled from your profile.
- Directory ads are placed through us.
- Lead retrieval units are available through our registration partner, Experient.
- Attendee email lists can only be rented from us. NO other company has a Medtrade attendee list.
Our direct mail list vendor is MedtradeDirect.com
Unauthorized Housing Companies Contacting Exhibitors & Attendees
Please be vigilant if approached by any company or service other than OnPeak, Medtrade’s Official Housing Provider, that implies or claims to be an official housing provider of Medtrade. We have been made aware of other housing companies or travel agencies that may be aggressively pursuing you, or your company, to book your guest rooms through their company at supposedly significant discounts. Medtrade has NO affiliation with these organizations and in no way endorses their services.