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General Healthcare
HIPAA Electronic Authorization – Using PHI for Marketing
October 14, 2013
AMARILLO, TX – The Health Insurance Portability and Accountability Act (HIPAA) restricts a covered entity’s ability to use or disclose protected health information (PHI). HIPAA requires a covered entity to obtain a valid authorization from an
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General Healthcare
A Show of Force
October 14, 2013
ORLANDO, FL – More than 550 exhibitors and thousands of attendees descended on the Sunshine State last week for Medtrade, the nation’s largest HME Expo and Conference. Educational sessions, booth exhibits, and networking events attracted what AAH
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General Healthcare
Medtrade Kicks Off in Orlando
October 7, 2013
ORLANDO, FL – A series of in-depth workshops (click here to see full list) gets the ball rolling today at Medtrade, the nation’s largest HME Expo and Conference. The main show starts tomorrow, with more than 100 educational sessions, plus the mas
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General Healthcare
Understanding the HIPAA Marketing Guidelines
September 23, 2013
AMARILLO, TX – One of the lynchpins of a successful DME supplier is an aggressive and innovative marketing program. Most suppliers are aware that when implementing a marketing program involving Medicare/Medicaid patients, they need to avoid vio
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General Healthcare
Rotech Revamp Continues During Bankruptcy Reorganization
September 2, 2013
ORLANDO, FL – Officials at Rotech Healthcare Inc say they expect to “formally emerge from Chapter 11” next month. The statement comes on the heels of the U.S. Bankruptcy court’s approval of the Florida-based company’s Second Amended Join Pl
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General Healthcare
Boost Your Retail IQ at Medtrade in Orlando, Fla
August 19, 2013
ORLANDO, FL – Medtrade 2013 will feature an expanded and improved Retail Design Center that takes the idea of a retail store concept to the next level. Attendees will be able to walk through displays and get an idea of how an effective showroom