WATERLOO, IA — “VGM Playbook: Disrupting the Traditional HME Strategy” is now available to help VGM members rethink their approach to strategic business planning in today’s rapidly evolving HME landscape.  

This fourth playbook of 2025 challenges conventional thinking and equips providers with bold, actionable strategies to build smarter, more resilient businesses. It features insights from industry thought leaders on topics including data-driven market planning, merger and acquisition readiness, operational efficiency, and payer strategy.  

“Disruption is a necessity in today’s healthcare landscape,” said Mandi Rodgers, vice president of Marketing at VGM & Associates. “This playbook is designed to help our members reimagine what’s possible and lead with confidence. Whether you’re planning for next year or the next decade, it’s a guide to thinking differently and acting boldly.”

Highlights include:
• Scaling sleep services without growing pains;
• Integrating non-invasive ventilation into 2026 strategy;
• Unlocking efficiency through outsourcing;
• Navigating regulatory shifts and leveraging benchmarks

Members can download their copy at vgm.com/playbook or by logging in to the VGM members-only portal and downloading it from the Playbook tab.