OLD FORGE, PA – Golden Technologies has launched a website update that makes searching for nearby dealers easier, faster, and highly targeted—creating a positive experience for consumers. The enhanced dealer locator – or SHOP NOW – page on the Golden website features a new drop-down menu to target a search by lift chair, mobility, service, or all dealers. The targeted search options allow consumers to narrow the list of dealers who offer specific products or services near them to ensure that they are more efficiently directed to the information most important to them.
“Golden strives for continuous improvement in every way, so the website is a constant work in progress. The new dealer locator features allow us to drive significant traffic to our retailers while improving the consumer experience,” said C.J. Copley, Golden’s executive vice president of Sales & Marketing. “Being able to quickly focus on those dealers who are within a certain driving range of a potential customer looking for someone who carries the home medical equipment they need at a time in life when they need it most is key to us boosting retail success,” he added.
Other updated features include an aesthetically pleasing dealer listing layout with pop-up explanations over icons designating product lines carried, or Golden’s premier Flagship dealers who offer an enhanced shopping experience. A new icon has been added highlighting dealers who sell Golden’s power lift recliners with patented Twilight cradle technology – the world’s first three-motor power recliner allowing consumers to achieve extreme Zero Gravity and discover new angles for TV watching and lounge positions.
The dealer listing also highlights those who accept CareCredit, a budget-friendly solution to help consumers get medical equipment through special financing options to pay deductibles, copays and other healthcare costs not covered by insurance.