ATLANTA – Cultivating a niche market is not easy. Providers who dabble will likely not succeed, but those willing to put in the proper training and capital investment can establish a profitable business. These so-called “niche marketsR

WEST SENECA, NY – Seven years ago, Jennifer Kostowniak wanted to streamline the billing process at Buffalo Wheelchair. At the time, the West Seneca, NY-based provider was only sending electronic claims to Medicare and Medicaid. All the rest we

CAMPBELLSVILLE, KY – Teresa Lynne Aldridge, owner of American Mobility Products Inc, Campbellsville, Ky, found her calling after helping her very first customer. The elderly patient had suffered a stroke and was bedridden, and the woman did not

ATLANTA – Today is the first day that HME providers can register for Medtrade at considerable savings. As it turns out, the products on display at the nation’s premiere HME trade show can also save Medicare money. A study about Medicare investmen

BAYONNE, NJ – After three decades in the HME business, Herb Paserman’s fighting spirit is undimmed. As marketing manager at Jerrys Drug and Surgical, Bayonne, NJ, the 64-year-old Paserman is fighting competitive bidding through state associat

ORLANDO, FL – The so-called “retail movement” has always been a part of the HME world, but the urgency is higher due to endless price pressures on Medicare via the competitive bidding program. Essential Medical Supply (Booth #1355) has show