Session Spotlight – Setting Up the Retail Staff to Win

March 9, 2015
LAS VEGAS – Building on the retail buzz is a major focus for DME providers looking to diversify and capitalize on the massive baby boom generation. MED Group expert Todd Blockinger will be on hand at Medtrade Spring to dispel some common miscon

Major Monday at Medtrade Spring Means a Weekend in Vegas is Actually a Practical Idea

March 9, 2015
LAS VEGAS – Medtrade Spring has a “friendlier format” this year, with the majority of sessions on Monday, March 30. The new format is specifically designed to minimize the overlap between Expo floor time and valuable educational sessions. W

I Am the HME Industry – John Cassar

March 9, 2015
LOS ANGELES – The CEO of Los Angeles-based SuperCare Health is not one to focus on gloom and doom. As the head of a 13-location DME largely focused on clinical respiratory management, John Cassar did not blink when he got zero competitive bidding c

Educating Customers for Informed Decisions

March 9, 2015
LAS VEGAS – For several years, there has been a tremendous buzz in our industry regarding retail sales. Everywhere you look, there are articles discussing the importance of getting into the retail business and manufacturers designing and launch

Medtrade Spring Session Spotlight – Finer Points of Boomerology

March 2, 2015
LAS VEGAS – Every day, 10,000 baby boomers hit 65 years of age. Shahar Boyayan knows that you’ve heard the statistics ad nauseum, but do you know the “new rules” for marketing to this influential group? Shahar (pictured, left) and her dau

Medtrade Mobile, Created by Mediware, Provides Medtrade Spring Info At-a-Glance

March 2, 2015
LAS VEGAS – Once you’re on the grounds at Medtrade Spring, scheduled for March 30-April 1, 2015, the entire conference schedule can fit right into your smart phone via Medtrade Mobile, which can be accessed at www.medtrademobile.com. “Medtr