AMARILLO, TX – Technology is the great equalizer. It allows large and small DME suppliers alike to market throughout the United States. Lead generation companies (“LGCs”) are an outgrowth of technology. A LGC uses web platforms to generate

ATLANTA – Cheryl Henninger feels your pain. As the Manager at Gerould’s Healthcare Center in Elmira, NY, she acknowledges that “competitive bidding hit home everywhere, whether companies felt prepared or not.” At Medtrade, she plans to re

OVERLAND PARK, KS – The team at the Allegiance Group (aka A/R Allegiance Group) knew their clients were looking to create more sustainable business practices—for the health of their patients and their organizations. The private-pay patient bi

ATLANTA – While Matt Mellott settles into his new role at the helm of Lawrenceville, Ga-based Brightree (Booth #1745 at Medtrade), many HME providers are feeling the effects of continued change. With the help of Brightree’s cloud-based business m

ATLANTA – Joe Lewarski has attended many recent Medtrades, but now he is back heading up an educational session entitled: Home Oxygen 2016: Current Trends in Patient Population & Utilization. Lewarski, who now serves as global vice president, R

ATLANTA – Early registration for Medtrade, the nation’s premiere HME trade show, ends at midnight on Saturday, Sept 24. The show will once again be held in its familiar home at the Georgia World Congress Center in Atlanta, from Oct 31-Nov 3, 2016